The Power of 10
The Power of 10 is another OTC product. It’s a powerful marketing technology that targets your existing clients’ neighbors and creates personalized direct mail campaigns that get results. Imagine, your customers’ recent purchases can lead to a sale with 10 of their neighbors. Pretty cool stuff, except their brand logo and website for the longest time was horrid (in my humble opinion). If there were two of me I would have revamped it all sooner, but it wasn’t until mid 2012 that I was able to get my hands on the PO10.